FERNANDO LUCERO

Motion Designer

Creating motion graphics, animation and visual content for digital campaigns, social media and branded experiences. Below is my latest reel and some sample animated projects.

Iron Pulse Fitness Promo

Social promo animation for a local gym opening. Short, informative and visually impactful for fitness audiences. The logo & music was supplied, while all colours, graphics and storyboard were created and animated entirely by me.

After Effects, Premiere Pro, Figma

Tropical Rush Beverage Ad

Summer themed social animation promoting a tropical fruit beverage. Designed to be short, impactful and playful, with bright motion and colour to evoke freshness while keeping a festive summer tone.

After Effects, Blender, Photoshop, Illustrator

Easter at IGA

Easter themed IGA animation for nationwide digital screens. Only the text lockup was supplied. I modelled the egg and burst in Blender, then created a subtle 3D look for depth and impact. The animation had to be max. 7 seconds and was well received by both staff and IGA customers.

After Effects, Blender, Figma

Monster Burger Ad

Halloween themed social animation promoting a new large burger range. Designed to be short and impactful, with bold motion for an immediate hook. Animated entirely in After Effects, with sound effects added to enhance punch and overall energy.

After Effects, Photoshop

Under The Sea - Gala Event

Whimsical Under the Sea animation for the Metcash annual gala event. Using supplied artwork, I was asked to create a 30 second looping background for large screens, keeping the printed style consistent while adding playful, cartoon motion with a dance feel.

After Effects, Photoshop, Illustrator

Jarritos - Perfect for a Fiesta

Mexican party themed social animation promoting the Jarrito drink range. Designed to be festive and impactful, with rhythmic motion to grab attention. Animated in After Effects, with music carefully timed to match the Latin beat.

After Effects, Photoshop

Cadbury Roses Ad

Cadbury Roses social ad created from supplied packaging. All other assets were modelled, animated and rendered in Blender, then composited with post effects in After Effects to create a polished, engaging animation.

After Effects, Blender, Photoshop

Digital Screen Animations

Examples of short form animations created for digital screens, typically up to seven seconds. Used for quick awareness of services or products, either as part of a campaign or standalone pieces. Usually produced with tight turnarounds, starting with a static design for messaging and style approval before building the final animation in the most suitable software.

After Effects, Figma, Blender, Photoshop, Illustrator

"I love transforming digital ideas into engaging motion graphics, animation and visual experiences"

Learn more about me

Smiling man with short dark hair and beard wearing a black shirt in front of a gray background.

Motion & Animation

I create motion graphics, animation and visual content for digital campaigns, social media and branded experiences. My workflow includes storyboarding, animation, editing and exploring 3D workflows to bring ideas to life through movement, timing and visual storytelling.

Tools & Workflow

I primarily work in After Effects for motion graphics and animation, supported by Premiere Pro for editing video and Blender for developing 3D skills. I also use Photoshop and Illustrator to create and prepare visual assets for digital and social content.

If you have any questions or would like more information, please feel free to contact me anytime.

Get in touch

While some featured projects include collaborative input from other designers, the vast majority of the designs were created by me, and all motion work is my own.