Branding & Packaging

Examples of branding and packaging created for various clients as a freelancer and contractor. Work included logo design, colour palettes, and applying brand systems across packaging, brochures, and collateral such as staff shirts. Projects were developed primarily using Photoshop, Illustrator and InDesign.
InDesign, Photoshop, Illustrator
Branding & Packaging Examples
Riva window fashion brochures and fabric sample cards displayed on a grey surface, showing product options and pricing details.Printed marketing materials for Group GSA featuring architecture-themed designs and text celebrating 35 years of award-winning design and innovation.Product packaging for SonicWave true-beats wireless headphones featuring over-ear design with black cushions and wood-grain accent.White polo shirt with navy and blue accents featuring VIDA Wellness & Rehabilitation and NJF logos, alongside branded business cards and a brochure.Display of Windoware branded window covering products including shade cloth roll-up blinds, polyester/canvas roll-up awnings, chain driven roller blinds, and Roman blinds.

While some featured projects include collaborative input from other designers, the vast majority of the designs were created by me, and all motion work is my own.


Fernando Lucero Pty Ltd @2026